Victor Chandler - BVGroup


Brand History 

2004 was a milestone year as Victor rebranded the company for the first time, creating VC Bet. This new identity also included the launch of VC Online Casino and VC Poker, establishing a strong online presence.

In 2008 Victor reverted to the more traditional Victor Chandler logo and presence.

In 2012, the company underwent another rebranding and embraced the digital era as BetVictor. This relaunch was highlighted by a series of advertisements featuring comedian Paul Kaye as Maurice, a character who pesters Victor. Maurice goes to great lengths to check odds and place bets, oblivious to the new convenience provided by the BetVictor app.